Matcha Market Size, Status, Growth | Industry Analysis Report 2029

The Global Matcha Market was valued at an impressive USD 2.98 Billion in 2022. Anticipated growth indicates that the total Matcha Tea revenue is expected to surge at a CAGR of 11.03% from 2023 to 2029, reaching nearly USD 6.20 Billion by 2029.

Matcha Market Overview

The Matcha Market landscape is marked by a dynamic and ever-evolving environment. Various industries, from technology to healthcare, are experiencing rapid changes driven by innovation and global events. With the ongoing digital transformation, companies are investing heavily in technology and data-driven solutions to stay competitive. Sustainability and environmental concerns are gaining prominence, influencing consumer preferences and driving companies to adopt eco-friendly practices. The COVID-19 pandemic continues to have a profound impact on businesses, shaping remote work trends, supply chain disruptions, and healthcare advancements. Additionally, geopolitical tensions and trade dynamics are adding an element of uncertainty to international markets. In this multifaceted context, businesses are constantly adapting to seize opportunities and navigate challenges, making agility and resilience critical for sustained success.

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Report Scope:

The report delves into the multifaceted landscape of the Matcha Market, covering aspects such as market size, trends, and opportunities. It explores the diverse applications of Matcha tea, from traditional beverages to its use as a versatile ingredient, providing a comprehensive understanding of its market scope.

Research Methodology:

Maximize Market Research Pvt Ltd’s report employs a robust research methodology, combining quantitative and qualitative analyses. The study incorporates primary and secondary research techniques, ensuring accuracy and reliability in the gathered data.

Key Drivers:

The Global Matcha Market is propelled by several key drivers, including rising health consciousness, the versatility of Matcha as both a beverage and ingredient, and a growing demand for organic and sustainably sourced products. Matcha tea’s high antioxidant content, known for its heart-protective properties, and its role in boosting metabolism and promoting weight loss contribute significantly to its increasing popularity.


While the Matcha Market experiences robust growth, challenges such as supply chain disruptions and fluctuations in raw material prices are among the identified restraints. The report provides a thorough analysis of these factors, offering insights into potential hurdles faced by market players.

Regional Insights:

The report offers a detailed examination of regional trends, providing valuable insights into market dynamics across different geographies. Regional variations in consumer preferences, regulatory landscapes, and emerging opportunities are meticulously analyzed, aiding businesses in strategic decision-making.


by Product


by Form


by Distribution Channel

Grocery Stores
Online store
E-commerce Platforms
Company Owned Websites

Matcha Market Key Players

1. The AOI Tea Company (U.S.),
2. (U.S.),
3. Green Foods Corporation (U.S.),
4. Nature’s Way (U.S.),
5. Aiya America Inc. (U.S.),
6. DōMatcha (Canada),
7. Vivid Vitality Ltd. (U.K.),
8. Starbucks Coffee Company. (U.S.),
9. Tata Consumer Products Limited (India),
10. Aiya Europe GmbH (Austria),
11. Unilever (U.K.),
12. Marukyu Koyamaen (Japan),
13. Midori Spring Ltd. (Japan),
14. Sasaki Green Tea Company (Japan),
15. IPPODO TEA (Japan),
16. Mizuba Tea Co. (Japan),
17. Sun Time Tea Company (China),
18. Matcha Maiden (Australia)
19. Thaitee Tea Merchant Sdn Bhd
20. Legend Of Tea
21. John Tea Merchant Trading Company Sdn Bhd
22. TWG
23. Matcha Hero
24. Fulleaf Tea Store
25. Gryphon Tea Company
26. The Tea Republic
27. Roleaf Sdn Bhd

Get to Know More About This Market Study:

Key questions answered in the Matcha Market are:

• What is Matcha?
• What was the Matcha market size in 2022?
• What are the different segments of the Matcha Market?
• What growth strategies are the players considering to increase their presence in Matcha?
• What are the upcoming industry applications and trends for the Matcha Market?
• What are the recent industry trends that can be implemented to generate additional revenue streams for the Matcha Market?
• What major challenges could the Matcha Market face in the future?
• What segments are covered in the Matcha Market?
• Who are the leading companies and what are their portfolios in Matcha Market?
• What segments are covered in the Matcha Market?
• Who are the key players in the Matcha market?

A detailed Market Overview

Market Share, Size & Forecast by Revenue | 2023−2029
Market Dynamics – Growth Drivers, Restraints, Investment Opportunities, and Key Trends
Market Segmentation – A detailed analysis by segments and sub-segments
Regional Insights
Competitive Landscape – Top Key Vendors and Other Prominent Vendors

Key Offerings:

• Past Market Size and Competitive Landscape (2023 to 2029)
• Past Pricing and price curve by region (2018 to 2022)
• Market Size, Share, Size & Forecast by different segment | 2023−2029
• Market Dynamics – Growth Drivers, Restraints, Opportunities, and Key Trends by Region
• Market Segmentation – A detailed analysis by segment with their sub-segments and Region
• Competitive Landscape – Profiles of selected key players by region from a strategic perspective
•Competitive landscape – Market Leaders, Market Followers, Regional player
• Competitive benchmarking of key players by region
• PESTLE Analysis
• PORTER’s analysis
• Value chain and supply chain analysis
• Legal Aspects of Business by Region
• Lucrative business opportunities with SWOT analysis
• Recommendations

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About Maximize Market Research:

Maximize Market Research is a multifaceted market research and consulting company with professionals from several industries. Some of the industries we cover include medical devices, pharmaceutical manufacturers, science and engineering, electronic components, industrial equipment, technology and communication, cars and automobiles, chemical products and substances, general merchandise, beverages, personal care, and automated systems. To mention a few, we provide market-verified industry estimations, technical trend analysis, crucial market research, strategic advice, competition analysis, production and demand analysis, and client impact studies.

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